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JoWooD and Edelweiss Medienwerkstatt draw up the agreement on marketing of "YETISPORTS" for the PC and game consoles |
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Rottenmann/Vienna - March 24, 2004, JoWooD Productions Software AG, a publicly traded company on the Vienna Stock Exchange, has announced the conclusion of a licensing agreement for the worldwide, wave-making online game "YETISPORTS."
YETISPORTS, developed by Edelweiss Medienwerkstatt located in Vienna, was introduced for the first time online on December 26, 2003. Since then, www.yetisports.org has attracted more than 100 Million visitors per month. Since YETISPORTS has been available for download on numerous other sites, the actual hit rate per month has climbed far beyond 200 million - on a rising tendency. The USA and Japan are leading the hit rate statistics, followed by Germany and various other Western European countries.
YETISPORTS is a game for everyone (Casual Game) with an enormous(ly) addictive potential. It can be played right off the bat - no annoying handbooks to read, no major adjustments to be made - and players experience instant success within the first few seconds of the game.
Andreas Tobler, CEO at JoWooD, "We are happy and proud to include this extremely interesting casual-game brand, which has reached worldwide popularity and recognition at lightening-speed, in our portfolio. We are convinced, we will be able to launch a series of attractive games and establish a sustained impression as a brand name on the market."
Stephan Mahrhofer, Lead Manager of Edelweiss Medienwerkstatt: "YETISPORTS has been welcomed with open arms and total enthusiasm by gamers worldwide. We have managed to establish a widespread utilization chain, starting with the online game, which optimally covers the needs of the game-community. After just a few weeks, numerous giants from the gaming industry contacted us. JoWooD tipped the scales lastly - not only because JoWooD was able to present an extremely engaged and planned strategy for YETISPORTS in the electronic games' marketing-arena. We are certain to have found the best business partner in JoWooD. A partner who is willing to take the right steps together with us to make YETISPORTS a success in the video game industry."
Numerous new games are planned for the "YETISPORTS" brand this year - for PC, game console and handheld platforms. |
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[2004-04-08] |
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